WWF and Arctic environmentalism: Conservationism and the ENGO in the Circumpolar North

Danita Catherine Burke

doi:10.7765/9781526153838

The World Wide Fund for Nature/World Wildlife Fund (WWF) is one of the most recognizable international environmental non-governmental organizations in the world. The iconic panda symbol is known around the globe but in recent years a different bear has taken centre stage in the organization’s international work: the polar bear. The Arctic has become one of the organization’s key focus areas in the twenty-first century, but what the general public is less aware of is the fact that WWF has been involved in its northern work for decades. Within academic literature about WWF’s Arctic and northern engagement, much attention is given to cursory references to the organization’s participation as an observer within the Arctic region’s pre-eminent forum for environmental protection and economic development work – the Arctic Council. This book delves into the work of WWF in the Arctic and the North and focuses on how it has built its role in regional discussions and decision-making in order to engage different local, national, regional and international audiences.

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Contents

Front Matter
pp i-iv
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Contents
pp v-v
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List of figures and tables
pp vi-vi
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Acknowledgements
pp vii-ix
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List of abbreviations
pp x-x
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Introduction
pp 1-7
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1 - NGOs in the North: Concerns, challenges and audiences
pp 8-26
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2 - Legacy: The burdens and benefits of the WWF brand
pp 27-55
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3 - Networks: Roots for success or reputational liability?
pp 56-82
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4 - Leading with science: WWF and scientific engagement
pp 83-109
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5 - Getting your point across: The WWF communication style
pp 110-128
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6 - Perceptions of WWF in the Arctic
pp 129-146
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Conclusion
pp 147-151
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Appendix A: Data collection
pp 152-155
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Appendix B: WWF Global Arctic Programme personnel
pp 156-161
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References
pp 162-175
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Index
pp 176-179
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WWF and Arctic environmentalism

Conservationism and the ENGO in the Circumpolar North

Book description

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Contents

Front Matter
pp i-iv

Contents
pp v-v

List of figures and tables
pp vi-vi

Acknowledgements
pp vii-ix

List of abbreviations
pp x-x

Introduction
pp 1-7

1 - NGOs in the North: Concerns, challenges and audiences
pp 8-26

2 - Legacy: The burdens and benefits of the WWF brand
pp 27-55

3 - Networks: Roots for success or reputational liability?
pp 56-82

4 - Leading with science: WWF and scientific engagement
pp 83-109

5 - Getting your point across: The WWF communication style
pp 110-128

6 - Perceptions of WWF in the Arctic
pp 129-146

Conclusion
pp 147-151

Appendix A: Data collection
pp 152-155

Appendix B: WWF Global Arctic Programme personnel
pp 156-161

References
pp 162-175

Index
pp 176-179

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WWF and Arctic environmentalism

Conservationism and the ENGO in the Circumpolar North

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