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A flexible strategy for warring duopolists

Published online by Cambridge University Press:  17 February 2009

John Rickard
Affiliation:
The Graduate School of Management, University of Melbourne, Parkville, Victoria 3052, Australia.
Neville Hathaway
Affiliation:
The Graduate School of Management, University of Melbourne, Parkville, Victoria 3052, Australia.
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Abstract

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The behaviour of duopolists is considered within a framework that allows for flexibility of the adopted strategy against the rival. In a difficult external climate, a firm may concentrate on its own profit, whereas in a more favourable external climate, it may adopt a more aggressive attitude towards the rival. The strategy considered in this paper permits this flexible approach. The market functions are kept general to allow the widest interpretation of the results.

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Type
Research Article
Copyright
Copyright © Australian Mathematical Society 1988