The theory presented here is a near neighbour of Humphrey's theory of sensations as actions. O'Regan & Noë have opened up remarkable new possibilities. But they have missed a trick by not making more of the distinction between sensation and perception; and some of their particular proposals for how we use our eyes to represent visual properties are not only implausible but would, if true, isolate vision from other sensory modalities and do little to explain the phenomenology of conscious experience in general.