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Staying tuned: the impact of screen-captured video to support a multimedia approach to learning

Published online by Cambridge University Press:  01 January 2026

Emma Mayhew
Emma Mayhew*
Affiliation:
Department of Politics and International Relations, University of Reading, Whiteknights, PO Box 217, Reading, Berkshire RG6 6AH, UK
*
E-mail: e.a.mayhew@reading.ac.uk
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Abstract

The new generation of student often seems to respond extremely well to the delivery of information in a much more visual medium. One response is for universities to make more use of freely available screen capture software. By marrying this technology with relatively new visual presentation tools like Prezi, VideoScribe and Powtoon, lecturers can create dynamic, short screencast videos on all aspects of teaching and learning. This approach to the provision of additional “on demand” learning has been adopted by small groups of colleagues across the UK Higher Education sector, but, in the Department of Politics at the University of Reading, there has been a very specific focus on creating discipline-specific screencast videos to support assessment literacy and a greater understanding of assessment processes at an undergraduate level. These screencast videos explored advanced essay writing skills, dissertation writing, marking criteria, Harvard and Oxford referencing as well as supporting assessment processes. View rates, user behaviour data and survey results suggest that developing short, visual, screencast videos encourages engagement with assessment support, improves satisfaction and can increase student perceptions of their assessment literacy proficiency.

Keywords

Screen captureTechnology-enhanced learningVisual learning

Information

Type
Teaching and Learning
Information
European Political Science , Volume 19 , Issue 4 , December 2020 , pp. 653 - 667
Copyright
Copyright © 2020 European Consortium for Political Research

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