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Candidate Ethnic Origins and Voter Preferences: Examining Name Discrimination in Local Elections in Britain

Published online by Cambridge University Press:  02 June 2015

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Abstract

This article examines the relationship between candidate names as they appear on the ballot paper and voting patterns in British local elections. Specifically, it explores whether some voters favour candidates with British-sounding names over those whose names suggest either European or non-European ethnic origins. Name classification software identifies three categories of candidate: British, other European and non-European. Separate analyses of aggregate voting data are undertaken of multi-member and single-member electoral districts. Data cover the period 1973–2012, and votes for more than 400,000 candidates are examined. In multi-member districts, after comparing within-party slates and finishing order generally, candidates whose surnames suggest a British ethnic origin perform best, while non-Europeans attract fewer votes. The analysis of single-member districts focuses on a party’s vote share after taking into account the pattern of candidate recruitment across electoral cycles. It shows that vote share is adversely affected when British candidates are replaced by those with European and non-European surnames, while the opposite pattern of succession is associated with a boost in votes. It is clear that the outcome of some elections has been determined by the parties’ choice of candidates.

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Articles
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© Cambridge University Press 2015 
Figure 0

Table 1Candidate Finishing Position by Ballot Position within Party Slate, Controlling for Ethnic Origin in Two- and Three-member Wards

Figure 1

Fig. 1Mean relative vote share by ballot position within party slate Note: along the horizontal axis is the ballot position within the party slate (1, 2 or 3 according to the number of vacancies). The vertical axis shows the mean relative vote share. Each line represents one of three ethnic categories, and error bars show the 95 per cent confidence interval.

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Fig. 2Mean relative vote share by ballot position within party slate when only European and non-European candidates contest

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Fig. 3Mean relative vote share, controlling for candidate ethnic origin in three-member wards

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Table 2Linear Regression Model for Relative Vote Shares in Multi-member Wards

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Fig. 4Mean finishing position by surname deciles/quintiles

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Fig. 5Percentage of candidates in ethnic category by surname decile

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Fig. 6Mean relative change in vote share controlling for candidate successions

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Table 3Linear Regression Model for Relative Change in Vote Shares in Single-member Wards

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