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From “Bad Hombre” 2 Bad Bunny: At Home in the Hood with Benito and Gayatri-di

Published online by Cambridge University Press:  15 September 2026

Rahul K. Gairola*
Affiliation:
Digital Narratives Studio, CUHK, Hong Kong Indo-Pacific Research Centre, Murdoch University, Australia
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Abstract

This piece critically meditates on the Super Bowl LX halftime show staged by Bad Bunny, aka Benito, and reads it alongside the 2025 Holberg Prize acceptance speech of Gayatri Chakravorty Spivak, aka Gayatri-di, with respect to the spatial politics of privilege. I read Benito’s fall from the roof of la casita to its ground floor with Gayatri-di’s descent from her apartment to the streets of New York City as an example of homelanding, wherein contact with, rather than xenophobic rejection of, strangers is a necessary prerequisite. I conclude by critically interrogating the exclusionary rhetoric around people singing in Spanish on the streets—whether onstage at Benito’s halftime show or on the streets in Gayatri-di’s neighbourhood.

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Type
Article
Creative Commons
Creative Common License - CCCreative Common License - BY
This is an Open Access article, distributed under the terms of the Creative Commons Attribution licence (http://creativecommons.org/licenses/by/4.0), which permits unrestricted re-use, distribution and reproduction, provided the original article is properly cited.
Copyright
© The Author(s), 2026. Published by Cambridge University Press
Figure 0

Figure 1. Benito makes eye contact with the camera whilst listing all of the countries that constitute “America” – here, we might note that the singer listed these nations’ names in English. Screenshot Courtesy of Rahul K. Gairola.

Figure 1

Figure 2. Bad Bunny, aka Benito, performs atop la casita/ home with dancers in the foreground on the playing field below him. Screenshot Courtesy of Rahul K. Gairola.

Figure 2

Figure 3. Gayatri Chakravorty Spivak accepts the 2026 Holberg Award following her plenary address titled “Imperatives to Reimagine the Future” at the University of Bergen, Norway, on June 5, 2025. Photo Courtesy of Rahul K. Gairola.

Figure 3

Figure 4. Bad Bunny performs at Super Bowl LX on February 8, 2026, at Levi’s Stadium in Santa Clara, California, with captions displayed here as broadcast to Australia the following day. Screenshot Courtesy of Rahul K. Gairola.

Figure 4

Figure 5. Bad Bunny performs at Super Bowl LX on February 8, 2026, at Levi’s Stadium in Santa Clara, California, while forming a heart with his hands, thus clearly mediating against the notion that the star’s show “made no sense.” Screenshot Courtesy of Rahul K. Gairola.

Figure 5

Figure 6. Gayatri-di greets an indigenous Norwegian dressed in a traditional Sami gákti following her "Learning from Below" public discussion with Bodhisattva Chattopadhyay at the House of Literature in Oslo, Norway, on June 6, 2025. Photo Courtesy of Rahul K. Gairola.

Figure 6

Figure 7. Benito holds up an American football displaying the words “Together, we are America” in all caps with appropriate comma usage. Screenshot Courtesy of Rahul K. Gairola.