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Professors’ Politics and Their Appeal as Instructors

Published online by Cambridge University Press:  16 December 2019

Jason Giersch*
Affiliation:
University of North Carolina at Charlotte
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Abstract

As more universities view students as customers and as more critics accuse universities of political bias, it is important to learn how students respond to professors’ politics. Does a politically active professor make a course more or less appealing? In this experiment, I randomly presented descriptions of course instructors to current university students and asked them to describe their appeal. Subjects expressed greater interest in professors who were politically ambiguous or whose politics matched their own. Conservative professors were more polarizing than liberal professors, and liberal students rejected conservative professors more than they preferred liberal professors. Based on these results, political neutrality is the safest bet for attracting a broad set of students, especially when a professor is conservative.

Information

Type
Article
Copyright
Copyright © American Political Science Association 2019 
Figure 0

Figure 1Prompt and Questions Presented to Experiment ParticipantsSurvey software randomly assigned each participant the liberal Democratic instructor, the conservative Republican instructor, or an instructor without any indication of ideology.

Figure 1

Table 1Characteristics of Experiment Participants in the Full Sample and by Treatment Group

Figure 2

Table 2Odds Ratios for Expressing Greater Interest in Taking an Unspecified Course with the Professor as Described

Figure 3

Table 3Odds Ratios for Expressing Greater Interest in Taking an Unspecified Course with the Professor Described, by Participants’ Political Ideologies

Supplementary material: PDF

Giersch supplementary material

Online Appendices

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