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The effect of representation of triggers on design outcomes

Published online by Cambridge University Press:  14 March 2008

Prabir Sarkar
Affiliation:
Centre for Product Design and Manufacturing, Indian Institute of Science, Bangalore, India
Amaresh Chakrabarti
Affiliation:
Centre for Product Design and Manufacturing, Indian Institute of Science, Bangalore, India
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Abstract

Creativity of designers can be enhanced by the application of appropriate triggers. The presence of triggers helps designers to search solution spaces. The searching of a solution space increases the possibility of finding creative solutions. Both representation and content of the triggers or stimulus to which the designers are exposed are believed to play a vital role in the representation and content of the outcome of the designers during problem solving. We studied the effect of representation of triggers on ideas generated by six design engineers while trying to solve a given problem. A variety of representations (video/animation and audio, text, explanation, and others) that are potentially useful to designers for five prespecified triggers were administered to each designer, who generated ideas in response to each trigger–representation combination individually. The effect of representations of these triggers on the content and representation of the solutions generated by the design engineers was studied. The results showed significant influence of the representation of the triggers on the representations, number, and quality of the resulting ideas that were generated.

Information

Type
Research Article
Copyright
Copyright © Cambridge University Press 2008
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Table 1. Possible representations

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Table 2. Results of the experiment with six design engineers (D1–D6)

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Table 3. The effect of representations on the number of ideas generated

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Table 4. Effect of representation on the quality of the generated ideas

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Table 5. Flexibility

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Table 6. Mapping trigger representations with the representations of the generated ideas

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Table 7. Finding the most creative designers

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Table 8. The effect of the order of any representation on idea generation

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Table 9. The effect of the order of representation

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Fig. A.1 Video or animation. [A color version of this figure can be viewed online at www.journals.cambridge.org]

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Fig. A.2 Image. [A color version of this figure can be viewed online at www.journals.cambridge.org]

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Fig. A.3 The function–structure–behavior of an entry.

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Fig. A.4 The SAPPhIRE model.

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Fig. A.5 SAPPhIRE model constructs.

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Fig. A.6 The SAPPhIRE model explicitly linked in a simplified manner. [A color version of this figure can be viewed online at www.journals.cambridge.org]

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Fig. A.7 The linked SAPPhIRE model (explicit) in the form of paragraphs as a trigger (visual and verbal). [A color version of this figure can be viewed online at www.journals.cambridge.org]

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Fig. B.1 Problem 1 details, part 1. The circled area is the place where the solution is supposed to fit. [A color version of this figure can be viewed online at www.journals.cambridge.org]

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Fig. B.2 Problem 1 details, part 2.