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THE THIRTY YEARS’ CRISIS: ANXIETY AND FEAR IN THE MID-CENTURY UNITED STATES

Review products

MarkGreif, The Age of the Crisis of Man: Thought and Fiction in America, 1933–1973 (Princeton: Princeton University Press, 2015)

FredTurner, The Democratic Surround: Multimedia and American Liberalism from World War II to the Psychedelic Sixties (Chicago: The University of Chicago Press, 2013)

Published online by Cambridge University Press:  31 July 2015

DANIEL IMMERWAHR*
Affiliation:
Department of History, Northwestern University E-mail: daniel.immerwahr@northwestern.edu
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Extract

In 1952, Bill Gaines, the entrepreneurial comic book publisher, embarked on a new venture. He had already made a name for himself by introducing the “horror” comics (Tales from the Crypt, The Vault of Terror) that had rapidly acquired an eager readership. Those titles summoned up repressed aspects of postwar culture, reveling in sadism, sexual infidelity, and grisly torture. But the id knows many pathways, and in 1952 Gaines launched a humor magazine called Mad. The title was a celebration of unreason. As its icon, Mad boasted Alfred E. Neuman, a grinning half-wit who lived by the mantra, “What, me worry?”

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Review Essays
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Copyright © Cambridge University Press 2015