It is well known among transportation policy analysts that gasoline is a lot more expensive in Europe than in the United States, and that this difference arises because of much higher gasoline tax rates in Europe. A recent Congressional Research Service study, for example, points out that in 2008 before-tax gasoline prices were quite similar in Germany, France, the United Kingdom, and the United States, ranging from $2.84 to $2.96 per gallon. With taxes added in, however, the prices averaged $7.53 per gallon in both France and the UK and $7.72 in Germany, while they were only $3.24 per gallon in the United States.Footnote 1 While the enormous gap in gasoline tax rates has widened in recent decades, it is of long historical standing.Footnote 2 Every year since 1930, for example, gasoline tax rates in both Germany and Great Britain have been far above the combined federal and state rates in even the most highly taxed American state. Even in New Zealand, a quite rural country with a lower population density than the United States and the world’s second-highest rate of motor vehicle ownership in the 1930s, gasoline tax rates have been at least 50 percent higher than in any American state ever since 1930.Footnote 3
Because the demand for motor fuels is at least somewhat elastic with respect to price, especially for price signals that endure for several years and thus affect decisions on car purchases and housing location, the price differential caused by this difference in tax rates has had an impact on European transportation patterns.Footnote 4 Germans, for example, are much more likely than Americans to use mass transit, even when controlling for such variables as income, population density, and degree of urbanization; this difference can be attributed in large part to the persistently higher price of gasoline in Germany.Footnote 5 Thus, motor fuel taxation is a potentially useful tool for managing gasoline consumption to deal with such problems as global warming and peak oil.Footnote 6 Given this utility, the question arises of what forces have kept rates so much lower here than even in other sparsely settled countries for the past eight decades.
A comprehensive historical explanation for this persistent difference in gasoline tax rates cannot yet be offered, mostly because the historical evidence necessary for a cross-country comparison spanning the twentieth century still remains to be documented.Footnote 7 In this article, I want to contribute toward this larger project by exploring the political dynamics of the gasoline tax during the Great Depression. These four years, from 1930 to 1933, were a key turning point in the international history of the gasoline tax. At the end of 1929, motor fuel imposts in Germany and New Zealand were essentially equal to that in the highest-taxed state, Florida, at $0.66 to $0.68 per U.S. gallon in 2005 U.S. dollars, while the British rate was only slightly higher at $0.84 per U.S. gallon (within the range of exchange-rate uncertainties). But by the end of 1933, in nominal terms the rate had doubled in Great Britain, more than doubled in New Zealand, and nearly tripled in Germany, while it had increased only 42 percent in Florida and 52 percent on average in the United States as a whole.Footnote 8 At the beginning of 1934, the gasoline tax amounted to $1.96 per U.S. gallon in 2005 U.S. dollars in Great Britain, $2.24 in New Zealand, and $2.54 in Germany. Meanwhile, in the United States the combined state and federal tax ranged from $0.45 in the lowest-taxed states to $1.21 in the highest-taxed states, with the average rate being $0.70.Footnote 9 In other words, the rates overseas during these four years moved far above the range encountered in the United States, creating a disparity that has persisted ever since.
Unfortunately, the existing historical literature on gasoline taxes offers little guidance for analyzing this particular period. The historiography is best developed for the case of the United States, but here historians have focused on the periods flanking the Great Depression, describing in detail the emergence of the state gasoline tax as a tool for road finance in the 1920s and then the fight against diversion of gasoline tax revenues for nonhighway uses in the mid- and late 1930s. This story is certainly a reasonable interpretation of the internal development of the gasoline tax as reflected in American primary sources. But because American historians have tended not to ask comparative questions, they have missed that there was an absence of large tax increases in America in the early 1930s.Footnote 10 Meanwhile, historians of the German automobile and oil industries have noted the sharp increase in gasoline duties in their country.Footnote 11 But the standard history of British automobile taxation glosses very quickly over the steep tax increases of the early 1930s, while discussion of the New Zealand petrol tax increases is limited to scattered references in a general history of New Zealand taxation.Footnote 12
In this article, I will explore why gasoline tax rates diverged so dramatically during the Great Depression in these four countries, which were chosen because they represent the two largest European countries whose languages I command and the two countries with the highest degree of motorization at the time.Footnote 13 I will first set the stage by discussing the degree of motorization, structure of gasoline supply, and nature of the gasoline tax system in each country in 1929. I will then trace the pressures leading to steep gasoline tax increases in Germany, Great Britain, and New Zealand during the Depression years. I will conclude by using insights gathered from these three cases to interrogate what happened (or, more precisely, what did not happen) in the United States.
Setting the Stage: Motorization, Gasoline Supply, and Gasoline Taxation in 1929
In 1929, Americans had the highest degree of motorization in the world. That year, there were 220 motor vehicles (including motor cycles) per 1,000 population in the United States, while there were only 19 in Germany, 49 in Great Britain, and 143 in New Zealand.Footnote 14 This difference can be explained as largely due to differing income levels. The per capita gross domestic product (GDP) of the United States, at purchasing power parity, was around 50 percent higher than the British one, which in turn was slightly higher than that of New Zealand and roughly 50 percent higher than the German one.Footnote 15 But per capita GDP is not necessarily the best indicator of ability to consume; contemporary car manufacturers were far more interested in the number of households above a given income level, as this indicated the potential size of the market for their product.Footnote 16 Income tax statistics for 1929 reveal that about 3 percent of German tax units (i.e., married couples and single adults) earned at least the equivalent of $15,000 in 2005 U.S. dollars, while about 10 percent of British and New Zealand tax units and somewhat more than 30 percent of American ones did so.Footnote 17 A simple statistical analysis shows that this difference in the number of high-earning households explains about 80 percent of the variation in levels of motorization; only about 20 percent of the variation remains to be explained through such factors as differences in geography or culture.Footnote 18
In 1929, Americans not only had greater wealth and more cars, but they also had more ready access to motor fuels. That year, at a time when it had 71 percent of the world’s registered motor vehicles, the United States produced 68 percent of the world’s crude petroleum and operated 77 percent of the world’s refinery capacity.Footnote 19 The country was self-sufficient in oil; its net exports of refinery products exceeded its net imports of crude petroleum and had done so for every year since at least the 1870s, with the exception of the period from 1920 to 1923.Footnote 20 Flush production resulted in comparatively low consumer prices; at the end of 1929, the retail price for gasoline (excluding taxes) in the United States averaged about $2.00 per gallon in 2005 U.S. dollars.Footnote 21 By contrast, none of the other three countries had any significant petroleum production or refinery capacity in the late 1920s. Thus, these countries relied primarily on imports of refined gasoline to meet their motor fuel needs; as a result of the high transportation costs as well as cartelization among the world’s major oil companies, the retail price of gasoline (excluding taxes) at the end of 1929 in London, Berlin, and Auckland varied from $2.90 to $3.10 per U.S. gallon in 2005 U.S. dollars.Footnote 22
Given the relative scarcity of gasoline outside the United States, motorists in coal-rich countries turned to coal-derived fuels. In Great Britain, benzol, a gaseous by-product of the conversion of coal to coke, supplied about 3 percent of motor fuel in the late 1920s, while in Germany the market share of benzol reached as high as 30 percent—in fact, demand for this particular fuel, which had superior antiknocking characteristics, was so strong that Germany had to import about a third of its supply.Footnote 23 Meanwhile, government and industrial chemists were also pursuing methods for manufacturing synthetic gasoline from the hydrogenation of coal. In Germany, a plant generating enough synthetic gasoline to meet about 5 percent of German motor fuel demand would open in 1930, while in Britain construction on a similar-sized plant would begin three years later.Footnote 24
The different degrees of gasoline self-sufficiency also had an impact on motor fuel taxes. In the United States, the gasoline tax was imposed by the states on retailers or wholesalers, thus affecting both domestic and imported gasoline. Its proceeds were generally earmarked for highway funding, although a few southern states diverted a portion to public schools; as a result, most states also granted exemptions or rebates for nonhighway uses of gasoline (for example, by tractors or in industrial processes). There was a definite sectional gradient in the rate of taxation, with states in the impoverished South charging 4 to 6 cents per gallon in 1929, while in the richer industrial states of the Northeast and Midwest (as well as California), where state revenues were generally more buoyant and where urban motorists were better organized to defeat tax increases, rates ranged from 2 to 4 cents per gallon.Footnote 25 In New Zealand, the petrol duty acted in the same way as an American state gasoline tax. Like the American tax, on which it had been explicitly modeled, it was earmarked for highway funding and provided exemptions for nonhighway uses.Footnote 26 In both Great Britain and Germany, the tax was a duty only on imported petroleum products, thereby providing a degree of protection to domestic coal-derived fuels as well as the tiny domestic oil industries. Because imported gasoline, due to its large market share and low cost relative to domestic products, set the price for motor fuels, the import duty impacted all motorists in both countries and was generally understood as a petrol tax on motorists. But unlike an American-style gasoline tax, it was not earmarked for highways, which instead were funded with motor license fees that were significantly higher than in the United States or New Zealand.Footnote 27
Confronting the Depression: Budget Crises, Protective Tariffs, and the Gasoline Tax
The Great Depression produced fiscal crises in most developed countries, as governments were pinched from two sides: declining economic activity meant that receipts from taxes and duties based on income or consumption declined, while the growing number of unemployed meant that expenditures for public relief increased. In this pre-Keynesian era, finance ministers everywhere responded to the resulting budget deficits by seeking to increase a wide range of taxes.Footnote 28 Gasoline taxes were included among the imposts slated for increase, especially in countries that already had a large number of drivers. But even in the less well-motorized countries examined here, finance ministers turned to petrol duties because of pressure from domestic industries threatened by rapidly falling international oil prices.
Germany
In February 1930, Paul Moldenhauer, Germany’s new finance minister, projected a budget deficit of 700 million RM for the fiscal year due to begin that April (roughly 0.8 percent of GDP). Borrowing to cover this deficit was no longer an option, as both foreign and domestic lenders were increasingly unwilling to provide any further credit to the overextended government. Like the other industrialists who dominated his right-of-center German People’s Party, Moldenhauer refused to consider increasing direct taxes on income, property, or inheritances. Instead, in late February he transmitted a proposal to the cabinet that called for increased taxes on the consumption of such items as beer, coffee, tea, and mineral water. Among his suggestions was one for raising the import duty on mineral oils from 6 RM to 10 RM per 100 kg (an increase of about $0.46 per U.S. gallon in 2005 U.S. dollars) and extending the duty to the import of benzol—a move that had been requested by domestic benzol producers, which is to say, the politically powerful coal industry.Footnote 29
The increase in the mineral oil duty encountered little opposition among members of the governing coalition; the beer tax increase, for example, which was detested by the Bavarian People’s Party, proved to be far more controversial.Footnote 30 Motorists of course vigorously protested the gasoline tax hike, but their objections were ignored both in the finance ministry and in parliamentary debate.Footnote 31 The most cutting attack in the Reichstag instead came from a couple of Communist Party members, who pointed out that Moldenhauer was a member of the supervisory board of I. G. Farben, the giant chemical combine that operated Germany’s first synthetic gasoline plant and thus would benefit greatly from increased duties imposed on its competitors.Footnote 32 In response to these charges, Moldenhauer introduced complementary legislation that would impose an excise tax of 4.80 RM per 100 kg on domestically produced oils—a level that, due to the way weights were calculated, was equivalent to the 4.00 RM per 100 kg increase in the duty on imported products. But in order to attract right-wing protectionists, whose votes he needed, Moldenhauer subsequently reduced the excise tax to 3.80 RM per 100kg, thereby ensuring that domestic gasoline and benzol producers would in fact have increased tariff protection against importers.Footnote 33 This modified tax package finally passed the Reichstag on April 14.Footnote 34
By June 1930, Moldenhauer had resigned as finance minister, after only six months in the position. Relief from Germany’s budget crisis proved to be just as short-lived. Two more tax increases became necessary, affecting income taxes in July and the tobacco tax in December 1930. As the government of Chancellor Heinrich Brüning no longer commanded a parliamentary majority, these were imposed as presidential emergency decrees.Footnote 35 By early May 1931, it was becoming apparent that the new fiscal year would once again show a deficit, estimated at 782 million RM (about 1.1 percent of GDP). At just this time, I. G. Farben approached the government seeking an increase in the mineral oil duty. Flush production in the newly discovered East Texas oil field, as well as a flood of cheap Soviet and Romanian gasoline being dumped onto the European market, had triggered a price war in Germany, reducing the retail gasoline price in Berlin by about $1.10 per U.S. gallon in 2005 U.S. dollars during the fall and winter of 1930/31 and thereby rendering the company’s manufacture of synthetic gasoline uneconomic. The low-cost imported gasoline was also threatening domestic oil exploration companies, which just then were making some promising strikes in northern Germany but whose costs were still high because they lacked economies of scale or technological sophistication. Responding to these concerns, Hermann Dietrich, the new finance minister, in his program of tax changes included a proposal to increase the import duty on mineral oil from 10 RM to 17 RM per 100 kg (an increase of $0.90 per U.S. gallon in 2005 U.S. dollars), noting that it would not only raise 75 million RM in the current fiscal year, but also “1. support German oil finds and 2. support German synthetic gasoline.”Footnote 36 While the cabinet substantially modified other parts of Dietrich’s revenue proposals, particularly a surtax on incomes, it approved the increase in mineral oil duty without discussion.Footnote 37 After the duty increase became law through presidential emergency decree on June 5, 1931, leading to an immediate rise in all motor fuel prices, motorists once again were left spluttering in impotent indignation.Footnote 38
The Brüning government still was not finished with tax increases; in December 1931, it would raise the general sales tax to 2 percent in yet another attempt to close the budget deficit.Footnote 39 But the import duty on mineral oil was not increased again. Instead, when a renewed price war once again threatened domestic gasoline producers in the summer of 1932, the government responded by temporarily lowering the excise tax on domestic gasoline. And in late 1933, the new Nazi government would conclude a contract with I. G. Farben giving the company a guaranteed minimum price for its gasoline output.Footnote 40 For motorists, however, the damage had already been done, as the convergence of the government’s urgent revenue needs with the desire of high-cost domestic producers for tariff protection had already led to a near-tripling of the gasoline import duty.
Great Britain
In the spring of 1930, Philip Snowden, Great Britain’s new Chancellor of the Exchequer, also faced a budget deficit for the coming fiscal year, amounting to nearly £32 million (about 0.7 percent of GDP). In the run-up to his annual budget speech on April 14, newspapers freely speculated that he would increase the petrol duty by 2 pence per Imperial gallon. But Snowden, a committed Free Trader who detested protective tariffs, refused to follow these “unanimous expectations of Press forecasts”; instead, true to his Labour Party principles, he relied solely on raising income taxes on the wealthy.Footnote 41
For his next budget, in April 1931, Snowden once again had to cover a £37.5 million deficit (roughly 0.9 percent of GDP). This time around, bureaucrats at the Treasury convinced him that a further increase in income taxes would be counterproductive; thus, he now turned to the petrol tax, increasing the duty from 4 pence to 6 pence per Imperial gallon (an increase of $0.47 per U.S. gallon in 2005 U.S. dollars). He chose this tax, rather than those on beer, tobacco, or sugar, because he could “think of no Customs or Excise Duty, an increase of which would cause less hardship”; after all, the major oil companies had just dropped their petrol prices by 2 pence the previous month. Because of that price drop, motorists, automobile manufacturers, and commercial vehicle owners, who denounced the tax increase as unfair and unjust, found little sympathy among the general public and virtually no support in Parliament. Meanwhile, Conservative ideologues of protectionism and even some of Snowden’s Labour Party colleagues welcomed the protection that it provided to domestic producers of benzol and Scottish shale oil. In fact, during the parliamentary debates, Snowden himself seemed to be the speaker most uncomfortable with increasing the petrol duty.Footnote 42
Britain’s financial position worsened dramatically in the summer of 1931. The report of a parliamentary committee, published near the end of July, revealed a prospective budget deficit of £120 million for the following year. Snowden in early August was even more pessimistic, putting the deficit at £170 million for the coming year (around 4 percent of GDP) and £47 million for the current one. An exodus of foreign investors led to a run on the nation’s gold and currency reserves. This crisis forced the government to act quickly to balance the budget if it wanted to avoid a devaluation of the pound. Debates over the required budget cuts tore apart the cabinet, leading the Labour government to fall in late August. Snowden, however, remained as Chancellor of the Exchequer in the new cross-party National government and on September 10 finally unveiled his supplementary budget, which included another 2 pence per Imperial gallon increase in the petrol duty among a slew of other tax increases. The response of motorists this time was muted, with the Automobile Association noting that “[a]t this time of national crisis . . . all concerned must take a long view of the situation.” Probably aiding their attitude was the fact that, as a result of the international gasoline price war, petrol prices had once again been reduced by 2 pence over the summer. Comment in the House of Commons was also generally positive, with both Labour and Conservative members from Scotland noting the protective effect of the increased duty on the tiny and moribund Scottish shale oil industry.Footnote 43
Speedy adoption of Snowden’s budget did not prevent Great Britain from going off the gold standard. This, however, proved to be a blessing; not only did it end the country’s deflationary spiral, but by allowing the government to refinance its heavy debt load at lower interest rates, it also significantly relieved the budget and ended the need for harsh tax increases.Footnote 44 The early end to the economic contraction meant that British motorists escaped the Depression years with only a doubling of their petrol tax rather than a near-tripling, as suffered by their German colleagues.
New Zealand
In both Germany and Great Britain, increases in the gasoline duty received substantial support in government and parliamentary circles because of the protection they afforded to domestic motor fuel producers. This dynamic did not obtain in New Zealand, a country that had no domestic interests to be protected against gasoline imports.Footnote 45 Nevertheless, a continuing series of budget crises drove the petrol tax rate here as high as in Europe. These budget-balancing tax increases passed through New Zealand’s parliament despite the facts that the petrol tax until 1930 had been earmarked solely for road purposes (with its proceeds actually segregated in a separate Main Highways Account) and that motorists were well represented in legislative circles.
George Forbes, a member of the middle-of-the-road United Party, who led a minority government as both Prime Minister and Finance Minister, like his European colleagues in the summer of 1930 faced a severe budget deficit, which in his case stood at £3.1 million (about 2 percent of GDP). To close this gap, Forbes in late July introduced a surcharge on all customs duties, in the case of petrol amounting to 5 percent. He also proposed raising the petrol tax from 4 pence to 7 pence per Imperial gallon (an increase of about $0.51 per U.S. gallon in 2005 U.S. dollars). While the proceeds of this increase would be earmarked for the highways fund, it would relieve the government from contributing any general revenue for road building, as it had done in years past; it would also allow an acceleration of construction in the rural backcountry.Footnote 46 Motorists across the country condemned the hike as a “most inequitable tax.” Unlike in Europe, their view was championed in the legislature, as the president of the South Island Motor Union happened to be a prominent member of Parliament for the opposition Reform Party.Footnote 47 Agrarians and those representing bus-dependent suburban districts also attacked the increase. In the end, Forbes abandoned his plan to accelerate road construction, but held fast to a 2-pence increase to relieve the general fund; a reluctant Labour Party, which did not want to see the government fall, finally joined the United Party in adopting the increase.Footnote 48
A year later, Forbes faced another deficit of £6.8 million (nearly 5 percent of GDP). This time, he proposed a hefty income surtax as well as increased duties on sugar, tea, tobacco, and luxury goods, but stayed away from the petrol tax, as the previous year’s debate had convinced him that he could use this tax only for highways, which were now fully funded.Footnote 49 With the financial situation continuing to worsen, Forbes in September 1931 convinced the conservative Reform Party to join in a National government.Footnote 50 William Downie Stewart, the Reform Party fiscal expert who now took over as finance minister, soon concluded that the current year’s deficit would be even greater by another £1.6 million. Downie Stewart then entered private negotiations with the motor clubs, asking for a 3-pence increase in the petrol tax and finally winning grudging acquiescence for a hike of 2 pence per Imperial gallon (now $0.36 per U.S. gallon in 2005 U.S. dollars), with the proceeds going straight to the general fund. With the motorists not protesting the tax in public, the increase passed parliament relatively easily.Footnote 51 Downie Stewart repeated this strategy in the spring of 1932, when, facing a deficit of £8.3 million (close to 7 percent of GDP) for the upcoming fiscal year, he used the threat of another 2-pence increase to win approval for a diversion of £500,000 from the highway fund for nonroad purposes (roughly equivalent to 2 out of the 6 pence per gallon that had been earmarked for roads).Footnote 52
New Zealand’s budget crisis reached its pinnacle in early 1933, as the projected deficit for fiscal year 1933/34 reached £9.5 million (more than 8 percent of GDP). Gordon Coates, the former prime minister who had succeeded Downie Stewart as finance minister a month earlier, in February proposed yet another round of bruising tax increases, including a 5 percent tax on all retail sales as well as another hike in the petrol tax of 3 pence (now equal to $0.64 per U.S. gallon in 2005 U.S. dollars). But motorists had had enough. They felt particularly aggrieved because New Zealand had not benefited from the international gasoline price war. Neither American independents nor the Soviets had taken the initiative to export to small and remote New Zealand, so the pre-tax price of petrol in Auckland now stood at about $4.00 per U.S. gallon in 2005 U.S. dollars, about $2.30 more than in the United States and $1.20 more than in London. Thus, motor clubs raised a protest against the “oppressive” and “staggering” taxation suggested by Coates, arguing that “advantage has been taken of our previous helpful attitude, and the present tax is . . . inequitable.” Under this barrage of attacks, Coates backed off from his original proposal, but by emphasizing the dire budgetary situation he still managed to push through an increase of 2 pence.Footnote 53 As a result of these three successive tax increases, New Zealand motorists during the Great Depression went from paying a tax of 4 pence per Imperial gallon earmarked entirely for road purposes to paying a tax of 10.5 pence per gallon, with only the original 4 pence still being used for road purposes.
Gasoline Tax Increases in the United States During the Great Depression
The steep gasoline tax increases in Germany, Great Britain, and New Zealand during the early 1930s were the result of two distinct sets of pressures: the enormous budget deficits that led finance ministers to force through steep across-the-board tax increases, and the pleas of domestic fuel producers for tariff protection from low-cost imported gasoline. Both of these sets of pressure also were present in the United States, but they did not result in the same levels of gasoline tax increases, for reasons to do both with the structure of the domestic oil market and the comparative meekness of budget-balancing efforts.
The American Gasoline Import Duty of 1932
American oil producers fretted just as much about cheap imported gasoline as did German synthetic gasoline manufacturers and Scottish shale oil miners. In particular, Venezuelan petroleum and gasoline enjoyed a slight cost advantage over domestic products along the Atlantic seaboard, and independent producers in Oklahoma and Texas felt threatened by these imports. In 1930, these independents tried to shut out their competitors by including an oil import duty as part of the Smoot-Hawley tariff. They failed, however, largely due to both ineffective lobbying and internal dissension in the oil industry, as the major oil companies, many of which themselves were involved in Venezuelan production, opposed the duty. By 1932, though, the oil industry presented a far more united front in favor of an import duty. Moreover, congressmen from Oklahoma and Texas were important swing voters for various unrelated measures in the tax-raising bill being discussed in Congress that year. As a result, congressional leaders decided to accommodate the oil-patch interests by including an import duty of 0.5 cents per gallon on crude oil and 2.5 cents per gallon on gasoline ($0.36 per gallon in 2005 U.S. dollars). Congressmen from Maryland, New Jersey, and Massachusetts repeatedly protested that this duty would increase costs for all oil consumers, including motorists, an argument echoed by the Washington Post. But these protests were to no avail, as the import duty survived to become part of the Revenue Act of 1932—at this high tide of protectionism, Congress was just as willing as legislatures overseas to ignore the interests of consumers in order to cater to favored producers.Footnote 54
This import duty was of the exact same nature as the import duties imposed in Great Britain and Germany at the same time. The economic impact, however, was quite different. In Europe, as soon as a duty increase went into effect, the oil companies in unison raised their gasoline prices by the exact amount of the increase, thereby passing it on to consumers. This was not, however, the case in the United States. The Revenue Act of 1932 took effect on June 21, imposing a 1-cent federal gasoline tax (to be discussed below) as well as the 2.5-cent import duty. That day, the oil companies, even along the Atlantic seaboard, raised their gasoline prices by only 1 cent, not 3.5 cents per gallon. Moreover, motorists, in complaining about the additional burden imposed on them by the new revenue measure, mentioned only the 1-cent tax and not the 2.5-cent duty.Footnote 55 In short, the import duty did not become a tax on gasoline in the United States, even though the exact same kind of import duty was widely perceived and attacked as a gasoline tax by motorists in Europe.
What accounts for this difference in impact? It was fundamentally due to the different structure of the gasoline markets in the various countries. In both Germany and Great Britain, domestic producers of gasoline operated at a small scale and were simply incapable of fully satisfying domestic demand; thus, motorists had to rely upon imported gasoline, which therefore set the price on the domestic market. But in the United States the situation was reversed; domestic refiners produced more than enough to satisfy U.S. demand. Moreover, Venezuelan gasoline enjoyed only a slight cost advantage, and only in a restricted area that was favorably located for tanker shipments from Venezuela—in fact, as soon as the duty was imposed, Venezuelan imports to America essentially ceased, and the U.S. Treasury received virtually no revenue from it. But the Venezuelan gasoline now went to Europe instead, displacing American exports there, and the American market continued to be oversupplied. As a result, the price in the American gasoline market continued to be set by domestic overproduction; the pre-tax retail price did not begin to rise until New Deal production restrictions started taking effect in the summer of 1933.Footnote 56
State Gasoline Tax Increases
Just as in Germany, Great Britain, and New Zealand, pressure in the United States to increase the gasoline tax came not only from the lobbying of domestic gasoline producers, but also from the fears of governors and finance ministers about looming budget deficits. In New Zealand, a succession of finance ministers had pushed through bruising increases in the petrol tax against the opposition of motorists, thereby converting what had been a tax earmarked for highway purposes into a general revenue raiser. A similar process did not play out among American states, because here budget-strapped governors faced opposition to gasoline tax increases not only from motorists but also from a powerful domestic oil industry (a factor not present in New Zealand). Throughout the 1920s, the major oil companies had generally taken a hands-off approach with respect to the gasoline tax, concluding that the better roads funded with the tax would actually help to increase gasoline consumption. But frustrated with ever-increasing rates, the American Petroleum Institute in 1929 resolved to take a stand against higher taxes, and in 1931 it even decided to raise a $100,000 fund for a campaign to bring about lower tax rates.Footnote 57
The oil industry’s campaign against higher taxes appears to have been slow off the ground in the more rural sections of the country. In the 1930–31 legislative biennium, gasoline tax rates increased an average of 0.76 cents per gallon in the Old South and 0.67 cents per gallon in the Mountain West, not far off the pace at which they had increased in previous two-year periods. Many of these states used the money to expand their road-building program, but Florida and Tennessee both raised their rates to 7 cents per gallon in order to close general budget deficits. In the remainder of the country, however, tax increases essentially ground to a halt, with the gas tax rising an average of only 0.09 cents per gallon. In both New York and Connecticut, opposition from motorists to one-cent increases was so energetic that the bills died in committee. Plans to issue unemployment relief bonds backed by a one-cent increase in the gasoline tax in California, or to impose a municipal ½-cent tax in Los Angeles for relief purposes, failed to gain any traction in the face of withering protests from automobile clubs, automotive dealers, and petroleum companies. And in North Dakota and Maine, legislatures that increased the gasoline tax saw voters overturn their acts by referendum—not once, but twice in both states.Footnote 58
By 1932, the oil industry’s campaign was in full swing, and as a result, in the 1932–33 biennium gasoline tax rates remained essentially flat throughout the country. In January 1932, New York’s governor Franklin D. Roosevelt proposed to close a $124 million budget deficit by doubling the state’s income tax, stock transfer tax, and gasoline tax (from two to four cents per gallon). The first two of these sailed through the legislature with virtually no opposition, but the gasoline tax increase generated vigorous protests from both oil companies and automobile clubs and barely passed even after the increase had been reduced to one cent.Footnote 59 This single action accounts for essentially all of the nationwide increase of 0.09 cents per gallon in the average tax rate, as motorists and the oil industry were able to defeat efforts to raise the gasoline tax to fund unemployment relief in Pennsylvania, Illinois, Massachusetts, New Jersey, and again in New York (where Roosevelt’s successor failed to raise the tax another cent in early 1933).Footnote 60 Legislators desperate to fund relief efforts or to balance their budgets did succeed in a number of states, including North Carolina, South Dakota, Rhode Island, Oklahoma, and Massachusetts, in diverting some gasoline tax money to the general fund. But the amount diverted across the country ended up representing only about 10 percent of total collections in 1933, equivalent to about 0.36 cents per gallon.Footnote 61
The Federal Gasoline Tax
States were not the only American governments facing severe budget difficulties during the Great Depression. A looming budget deficit also motivated the federal government to enter the field of gasoline taxation, although the tax it eventually imposed was rather puny by comparison with those exacted overseas. The Treasury Department first floated the idea of a 1-cent federal gasoline tax ($0.13 per gallon in 2005 U.S. dollars) in May 1931, once it became apparent that the federal deficit for fiscal year 1931/32 might reach a billion dollars (around 1.3 percent of GDP). Motorists immediately mobilized to oppose such a tax, with twelve member clubs of the American Automobile Association (AAA) submitting formal protests to the Treasury by mid-August. When the Treasury Department finally submitted its proposals for raising $770 million of new taxes in January 1932, it did not include a gasoline tax. But a month later Secretary of the Treasury Ogden L. Mills, in the face of worsening revenue projections, included a 1-cent tax to raise $150 million in what was now an $873 million program of increased taxes.Footnote 62 The American Petroleum Institute mobilized a substantial letter-writing campaign against the gasoline tax, while the AAA organized a national radio broadcast of protests; these efforts proved sufficient to keep the tax out of the bill passed by the House of Representatives as well as the bill submitted by the Senate Finance Committee two months later.Footnote 63
On May 31, though, just before final action in the Senate, Mills informed senators that, due to once again lowered revenue projections, another $285 million in tax increases were needed. Scared into action, the Senate now finally adopted the 1-cent tax as well as several other additions to the tax bill. Senators representing Michigan, center of the automobile industry, and oil-rich Oklahoma frantically tried to block this last-minute increase, but to no avail. The House, weary after having struggled with the tax-increase bill for half a year, then agreed to the Senate’s action so quickly that the American Petroleum Institute barely had enough time to send off a single ineffectual protest.Footnote 64
The gasoline tax proved to be the only one of the excise taxes levied by the Revenue Act of 1932 that lived up to congressional revenue expectations. As a result, even though the tax had originally been set to expire after only one year, it was extended in the spring of 1933 with the endorsement of outgoing Treasury Secretary Mills, incoming President Roosevelt, and congressional leaders from both parties. Sensing the popularity of the one-cent tax among revenue-hungry politicians, the American Petroleum Institute, the AAA, and other opponents of the federal tax offered only token protests against extension.Footnote 65
But the new administration did not stop here. In mid-May 1933, Roosevelt introduced a program calling for $3.3 billion in bonds for public works, to be paid off through $220 million in new annual taxes. In cabinet discussions, Roosevelt’s advisers considered an increase of the federal gasoline tax by another cent as one possibility. In the end, the House of Representatives decided on a program that included a ¾-cent additional tax on gasoline, preferring it to a general sales tax, a tax on amusements, or a tax on breakfast table items such as coffee and tea; the House also stipulated that the tax should be replaced by a liquor tax as soon as Prohibition was repealed. The American Petroleum Institute and various auto clubs kept up a drumbeat of protests, leading the Senate Finance Committee to reduce the tax increase to ½ cent per gallon, but the chairman of the committee prevented any further reduction on the Senate floor by arguing that he could not do without the revenue. At the time the bill passed in June 1933, it was not yet clear how soon Prohibition would be repealed, as none of the bone-dry southern states had yet voted on the question; as it turned out, Prohibition ended on December 5, 1933, so that the federal gasoline tax dropped back to the original rate of one cent per gallon at the beginning of 1934.Footnote 66
As a result of these two bills, the gasoline tax increased at the federal level by 1.5 cents per gallon during the 1932–33 biennium, far more than the 0.09 cent per gallon average at the state level. Nevertheless, these increases, which amount to $0.21 per gallon in 2005 U.S. dollars, were far less than the increases totaling $1.12 per U.S. gallon in 2005 U.S. dollars imposed by the New Zealand government from 1930 to 1933, or the corresponding increases exacted in Great Britain and Germany. It is clear that the relatively small size of the federal tax increases (unlike those at the state level) was not primarily due to opposition from motorists and the oil industry. Once the Treasury Department introduced its proposals, opponents succeeded in whittling down the tax increases by only 25 percent, as congressional leaders convinced of the need for raising more revenue successfully resisted the efforts of representatives from oil- and automobile-producing states to reduce the tax increases even further. Thus, it is at least conceivable that, if the Treasury Department had asked for larger increases backed by a sufficiently forceful appeal to the need for more revenue, a proportionately larger increase would have survived the legislative log-rolling process.
Why, then, did American budget-setters not ask for a gasoline tax increase as large as those pushed by finance ministers overseas? Unfortunately, I have so far not been able to locate internal minutes or memoranda that explicitly document this decision-making process.Footnote 67 However, some reasonable inferences can be drawn simply by examining the magnitude of amounts raised in the various tax-increase programs. Across all four countries, finance ministers sought to close Depression-era budget deficits with broad-based increases in a large variety of taxes, including income taxes, corporate profit taxes, inheritance taxes, beer and tobacco taxes, and sales taxes (either a general sales tax, as in Germany and New Zealand, or a more targeted luxury tax, as in Great Britain and the United States). This spread the pain and balanced the interests of the various aggrieved parties, thereby facilitating log-rolling to produce the votes that would allow the program as a whole to pass. This meant that gasoline tax increases were only a small part of larger revenue-increase programs. When considered as a percentage of the total revenue expected from all increases in taxation from 1930 to 1933, the hikes in the gasoline tax amount to around 12 percent of new federal taxes in the United States, compared to 11 percent of new taxes in New Zealand and 10 percent in Great Britain (comparable figures are not available for Germany).Footnote 68 Thus, if American decision-makers had asked for an 8-cent federal gasoline tax (thereby approximating the petrol tax increase that actually passed the New Zealand legislature), it would have raised roughly 60 percent of the total revenue needed, which would clearly have been perceived as an unbalanced revenue-raising program. It thus appears probable that the U.S. Treasury Department did not ask for a larger gasoline tax increase simply because it did not need one.
But why did the Americans have to raise the gasoline tax only 1.5 cents at the federal level to get the same revenue share for which New Zealanders and the British needed tax hikes four to five times as large? This was in part because finance ministers overseas were more desperate than the U.S. Treasury department. The total tax increases announced by the British government from 1930 to 1933 amounted to about 4 percent of GDP, while the New Zealand ones totaled a staggering 8 percent of GDP; meanwhile, the federal tax increases in the United States were only about 3 percent of GDP.Footnote 69 Just as important, Americans consumed far more gallons of gasoline per capita than persons overseas, and thus the revenue that did need to be raised from the gasoline tax could be spread over many more gallons. New Zealanders, for example, consumed only about a third the number of gallons per person that Americans did.Footnote 70 These two factors—the larger size of the tax-increase program overseas, and the greater amount of taxable gasoline used in the United States—explain why the New Zealand government had to impose a gasoline tax rate increase nearly six times as large as the American one in order to achieve the same revenue goal (i.e., an amount from the gasoline tax approximating one-tenth of the overall tax increase).
Conclusion
As it has been told so far, the story of the American gasoline tax in the early and mid-twentieth century has been strictly a story about road finance—how to raise the money to build new highways, and how to ensure that that money was spent only on highways and not diverted to other uses. According to this story, states developed an earmarked gasoline tax in the 1920s to help satisfy the growing demands for better roads. In the early 1930s, there were some attempts by state governments to divert a portion of the gasoline tax revenue to nonhighway purposes. But motorists and their allies in the oil, automobile, and road-building industries successfully fought back, securing passage of a federal law in 1934 that denied federal highway aid to states that diverted motor taxes and then enshrining the earmarking of gasoline taxes in a number of state constitutions.
While this is how the story of the gasoline tax in fact played out in the United States in the 1930s, it was by no means inherent in its internal logic. The American story could have veered into a significantly different direction during the Great Depression, since there were significant pressures across the developed world to use gasoline taxes for nonroad purposes. In both Germany and Great Britain, motorists were made to pay more for their gasoline in order to protect domestic fuel producers. The same could have happened in the United States because an import duty was also imposed here; that this duty did not affect American motorists is merely the fortuitous result of American oil drillers’ profligacy. The case of New Zealand also shows that, even where a gasoline tax was first set up strictly to fund roads, desperate finance ministers could turn it into a general revenue tax. This did not happen in the United States simply because America’s fiscal crisis during the Great Depression was less severe than New Zealand’s and struck at a time when the United States (because of its greater wealth) was already more motorized. Thus, the fact that the gasoline tax in the United States remained a comparatively light tax to be used principally for road construction is due to a couple of lucky breaks caught by American gasoline users. Motorists in other countries simply were not so lucky.
