Hostname: page-component-74656f9884-npj9w Total loading time: 0 Render date: 2026-11-10T09:56:57.077Z Has data issue: false hasContentIssue false

Absent Bodies: The AIDS Memorial Quilt as Social Melancholia

Published online by Cambridge University Press:  28 March 2011

STEVEN JAMES GAMBARDELLA
Affiliation:
History of Art Department, University College London. Email: s.gambardella@ucl.ac.uk.
Rights & Permissions [Opens in a new window]

Abstract

Far from being apolitical, self-indulgent or ineffective, as was suggested by some in the activist community, the NAMES Project Quilt became a symbol of the decimation of AIDS and a beacon for those in the AIDS-affected community, and challenged and transformed public attitudes towards people with AIDS. The NAMES Project Quilt risked sanitizing and homogenizing the particularities of the deceased, but I shall argue that the spectacle of the quilt changed public opinion through its mechanisms of publicity and meaning-making. Building on Michael Warner's notion of the ‘Mass Subject’, the quilt, I will suggest, transformed the mainstream, effectively forcing the formerly abject AIDS-affected community into public consciousness through the mechanisms of mass media.

Information

Type
Research Article
Copyright
Copyright © Cambridge University Press 2011