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Learning from the other side: how social networks influence turnout in a referendum campaign

Published online by Cambridge University Press:  21 January 2018

Davide Morisi
Affiliation:
Assistant Professor, Department of Government, University of Vienna, Vienna, Austria
Carolina Plescia*
Affiliation:
Assistant Professor, Department of Government, University of Vienna, Vienna, Austria

Abstract

Interpersonal discussion is considered to be one of the most influential sources of opinion formation and behaviour. Yet, an unresolved puzzle remains within the literature: while some studies show that discussion with not like-minded citizens depresses political participation, other studies, on the contrary, indicate that the same type of interpersonal discussion can foster political engagement. In this study, we address this unresolved democratic dilemma for the first time in a context of direct democracy, by focussing on the campaign leading to the 2016 Italian constitutional referendum. Specifically, we pay particular attention to the interaction between network diversity, ambivalence, and political knowledge. The findings show that frequent interactions with not like-minded citizens increase turnout. The results based on regression models and structural equation modelling indicate that this positive effect is channelled mainly through political learning, since network diversity increases factual knowledge about the constitutional reform, which in turn is associated with an increase in turnout. We do not find a significant effect of network diversity on ambivalence, as predicted by previous studies. These findings have important implications for deliberative theories and campaign strategies.

Information

Type
Research Article
Copyright
© Società Italiana di Scienza Politica 2018 
Figure 0

Figure 1 The effect of network diversity on turnout – a theoretical model.

Figure 1

Table 1 Diversity within strong, medium, and weak ties (summary statistics)

Figure 2

Table 2 The effect of network diversity on ambivalence, knowledge, and turnout

Figure 3

Figure 2 The effect of network diversity, knowledge, and ambivalence on turnout. Average marginal effects on actual turnout as reported in post-referendum wave. Calculations based on M8 in Table 2. The model controls for age, gender, education, employment status, geographical area of residence, and evaluation of the government. Horizontal bars correspond to 95% confidence intervals.

Figure 4

Figure 3 The effect of network diversity on ambivalence, knowledge and turnout (structural equation modelling). All models control for age, gender, education, employment status, geographical area of residence, and evaluation of the government. (a) Unweighted index; (b) weighted by frequency of discussion; (c) weighted by strong-tie diversity. Complete regression models including control variables are available in Table A5 in the Online Appendix. Standard errors in parentheses. *P<0.05, **P<0.01, ***P<0.001. CFI=comparative fit index; RMSEA=root mean square error of approximation; SRMR=standardised root mean square residual.

Supplementary material: File

Morisi and Plescia supplementary material

Online Appendix

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