Hostname: page-component-74656f9884-2dmjx Total loading time: 0 Render date: 2026-11-09T01:53:59.746Z Has data issue: false hasContentIssue false

Behavioural insight and the labour market: evidence from a pilot study and a large stepped-wedge controlled trial

Published online by Cambridge University Press:  27 August 2019

Michael Sanders*
Affiliation:
The Policy Institute, King’s College London, London, UK
Guglielmo Briscese
Affiliation:
The Behavioural Insights Team, London, UK
Rory Gallagher
Affiliation:
The Behavioural Insights Team, London, UK
Alex Gyani
Affiliation:
The Behavioural Insights Team, London, UK
Samuel Hanes
Affiliation:
The Behavioural Insights Team, London, UK
Elspeth Kirkman
Affiliation:
The Behavioural Insights Team, London, UK
Owain Service
Affiliation:
The Behavioural Insights Team, London, UK
*
*Corresponding author. E-mail: michael.t.sanders@kcl.ac.uk
Rights & Permissions [Opens in a new window]

Abstract

In this article, we describe two experiments measuring the impact of a collection of interventions informed by behavioural sciences to reduce unemployment. In a small-scale pilot study (n = 2,383) run in partnership with a Jobcentre in the UK, we found that small changes to the way jobseekers interacted with employment advisers showed promising effects. Based on these findings, we refined our intervention and tested it in a second, larger trial (n = 88,033) across 12 Jobcentres in the UK. We found that our intervention significantly increased off-flow from benefits. These experiments demonstrate that policies and programmes aimed at reducing unemployment can benefit greatly from a deeper understanding of the behaviours of jobseekers and employment advisers. Further, we suggest that this approach could have positive implications for other areas of public policy.

Information

Type
Research Article
Copyright
© Cambridge University Press 2019
Figure 0

Figure 1. Differences between the two jobseeker journeys.

Figure 1

Table 1. Main results, Experiment 1 (linear prediction model)

Figure 2

Figure 2. Off-flow by treatment and control groups over time, Experiment 1.

Figure 3

Table 3. Treatment effects on off-flow at 13 weeks, over time, Experiment 2 (LPM)

Figure 4

Table 2. Effect of treatment on off-flow at 13 weeks, Experiment 2 (LPM)

Supplementary material: File

Sanders et al. supplementary material

Appendices A-C

Download Sanders et al. supplementary material(File)
File 112.8 KB