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Keyword: principles
  • Textbook
  • Undergraduate

Principles of Integrated Marketing Communications

An Evidence-based Approach
2nd edition (current edition)
Thumbnail for Principles of Integrated Marketing Communications, An Evidence-based Approach, 2nd edition
Author: Lawrence Ang, Macquarie University, Sydney
Publication date: 25 February 2021
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From US$145.00
  • Textbook
  • Undergraduate
Thumbnail for Principles of Contemporary Corporate Governance, 5th edition
Authors: Jean Jacques du Plessis, Deakin University, Victoria, Anil Hargovan, University of New South Wales, Sydney, Beth Nosworthy, University of Adelaide
Publication date: 27 June 2024
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From US$97.99