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5A - Blustery with an Occasional Downpour

An Analysis of Target Discourse in Media Weather Forecasts

from Part II - Tasks and Needs Analysis

Published online by Cambridge University Press:  19 November 2021

Mohammad Javad Ahmadian
Affiliation:
University of Leeds
Michael H. Long
Affiliation:
University of Maryland, College Park
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Summary

This case study is an analysis of target discourse to collect and analyze discourse samples of radio and television forecasts. We focused on three aspects of an analysis of target discourse: (a) identifying recurrent subtasks to understand the internal structure of weather forecast discourse, (b) analyzing linguistic features that frequently co-occur with the subtasks (i.e., structural ellipsis and technical and sub-technical vocabulary), and (c) developing samples of prototypical discourse that can be put to use in task-based materials. Our intention in this chapter is to be as descriptive and transparent as possible in reporting methods and procedures of analysis, so interested researchers and practitioners can refer to this study when conducting their own analysis of target discourse studies.

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