Hostname: page-component-74656f9884-8rzl6 Total loading time: 0 Render date: 2026-11-05T21:07:35.183Z Has data issue: false hasContentIssue false

Let’s go WILD: increasing inclusivity in theories of developmental psychology

Published online by Cambridge University Press:  23 May 2025

Kim A. Bard*
Affiliation:
Sponsored Affiliate, University of Michigan, Dearborn, MI, USA
Heidi Keller
Affiliation:
Department of Human Sciences, Osnabrück University, Osnabrück, Germany
David A. Leavens
Affiliation:
School of Psychology, University of Sussex, Brighton and Hove, UK
*
Corresponding author: Kim A. Bard; Email: kimabard@umich.edu
Rights & Permissions [Opens in a new window]

Short abstract

For decades, we have known that developmental psychological findings primarily describe Western, Educated, Industrialized, Rich, Democratic (WEIRD) samples, unrepresentative of the developmental landscape of all humans. A new approach advocates for a Worldwide, In situ, Local, and Diverse (WILD: Newson et al., 2021) psychology. Here we evaluate the extent (Bard, 2022) to which developmental theories are WEIRD or WILD, by considering potential bias in one bottom-up theory (Shared Intentionality) and in one top-down theory (Attachment). Theories drive research and we provide Five Steps to Increase Inclusivity (from Bard et al., 2021) that will contribute to re-building developmental psychological theories to embrace WILDness.

Information

Type
Target Article
Copyright
© The Author(s), 2025. Published by Cambridge University Press
Figure 0

Figure 1. (from Bard et al., 2021): Triadic engagements in 1-year-old human infants take different forms in different socio-ecologies, although the inclusive form of joint engagement (JE) occurred significantly more frequently than the WEIRD form of joint attention (JA) in all three settings (Type). The entries reflect the extent to which the partner is more often an adult female (e.g., the mother) or not, the shared topic is more often an object or a social event, the emotion of the partner is positive or not, and whether the infant or the partner initiated the triadic engagement. An entry of “Neither” means that there was no significant difference in the rates of the dichotomized alternatives.

Figure 1

Figure 2. (from Bard et al., 2021): Triadic engagements in 1-year-old chimpanzee infants take different forms in different socio-ecologies, although the inclusive form of joint engagement (JE) occurred significantly more frequently than the WEIRD form of joint attention (JA) in chimpanzees living in all three settings (Type). The entries reflect the extent to which the partner is more often an adult female (e.g., the mother) or not, the shared topic is more often an object or a social event, the emotion of the partner is positive or not, and whether the infant or the partner initiated the triadic engagement. An entry of “Neither” means that there was no significant difference in the rates of the dichotomized alternatives.

Figure 2

Figure 3. (Top) Hypothetical illustration of different intensities of environmental exposure to joint attention episodes expressed as the number of joint attention episodes per day (JA/day) in captive chimpanzees (top matrix, sparse exposure) and WEIRD children (bottom matrix, dense exposure), assuming that learning begins at six months of age. (Bottom) Hypothetical learning curves for measures of receptive joint attention skill as a function of the dense (solid line) and sparse (dashed line) learning regimes depicted in the top panel (figure elaborated from Leavens, 2014, Figure 4.4).