This chapter explores the motivations behind Tencent’s creation of social value, examines the various forms and models it has developed, and analyses the key factors that enable its successful implementation. The creation of social value is deeply influenced by Tencent’s values of ‘tech for good’. This core value is emphasised at a strategic level within Tencent’s various departments. Tencent has established a model for creating social value that involves the interactions between technological, product, and business model innovation. Based on these interactions, various business departments are involved in social value creation, which has been integrated into their daily business operations. Tencent has leveraged its platform capabilities to cultivate ecosystems for social value co-creation, which facilitates connections between and collaborations among diverse external stakeholders. In doing so, Tencent has created multifaceted social value across diverse scenarios, such as rural revitalisation, disaster response and relief, and carbon neutrality.