Swift's poetic jibe was aimed at the ever-friendlessliterary critic; but there were many others whoshared in the polymorphic business of ‘givingdirections’ to the unwieldy town. Some veryliterally so: the makers of the early directoriesprovided names, addresses, and occupations ofleading urban residents, plus staple informationabout transport services, posts, banks andmiscellaneous local offices. Itemizing andclassifying a complex urbanity took a certainconfidence. ‘I have taken upon me the arduous Taskof compiling a Complete Guide, forthe easy finding out of every inhabitant of theleast Consequence…’, asserted Elizabeth Raffald,publishing the Manchester Directoryin 1772, while confessing the difficulties of thetask. Not everyone may have been convinced by hercomputation that the significant citizens numberedonly 1,500 men and women, in a growing conurbationof over 30,000 residents. But that was not thepoint. A directory offered immediacy rather thancomplete accuracy or comprehension. Indeed, mostcompilers were careful not to claim too much.‘Errors and Deficien- cies must unavoidably appearin every Work of this Kind, from the extremeDifficulty of procuring Information in some Things,and the fluctuating Variety of others’, as ADirectory of Sheffield explained firmlyin 1787. Many compilations made a caveat of thissort, and indicated a willingness to acceptcorrections and additions for future editions.